The official beer of
young people acting as if they don’t come from money hipsters – Pabst Blue Ribbon – is moving it’s headquarters to Los Angeles per a LA Times story.
The irony of it all is PBR is owned by billionaires – the antithesis of hipster ideals. Currently PBR is the fifth largest beer supplier in the country – sounds too mainstream to be hip.
Craft beer seems to be a more appropriate “non-mainstream” choice – it’s often local, obscure and independent. Now that sounds more in line with the “hipster” aesthetic.
Bonus Hipster + Pabst Blue Ribbon Pics: